Thank you for the movies! Virgin Media’s Drive-In Series returns with blockbusters Mamma Mia and Bohemian Rhapsody
Lucy Kennedy launches roadshow that brings musical delights to towns across Ireland
Mamma Mia and Bohemian Rhapsody to be shown on Europe’s largest mobile LED screen to celebrate Virgin Media’s Project Lightning
Tuesday, 9th July: Virgin Media are hitting the road again this summer with our Drive-In Movie Series. The roadshow will bring music blockbusters Mamma Mia and Bohemian Rhapsody to towns across the country to celebrate the arrival of Ireland’s fastest and most reliable broadband network. This forms part of Virgin Media’s Project Lightning network expansion programme, the single biggest private investment in Ireland and the UK’s digital infrastructure in more than a decade.
Kicking off on August 10th, Virgin Media are bringing our Drive-In Movie Series to Ennis, Dundalk, Wexford, Dungarvan and Dublin. Cinema-goers will be able to watch fan favourites Mamma Mia and Bohemian Rhapsody on Europe’s largest mobile LED screen and have the sound broadcast directly to their car over FM radio.
There will be two screenings in each town and tickets can be booked online at virginmedia.ie/movies. Mamma Mia is the story of a bride-to-be trying to find her real father told using hit songs by the popular 1970s group ABBA and well known faces throughout the movie. Meanwhile Bohemian Rhapsody is the story of the legendary rock band Queen and lead singer Freddie Mercury, leading up to their famous performance at Live Aid (1985).
At the official launch, ‘Ireland’s Got Talent’ presenter extraordinaire and ‘Living with Lucy’ host, Lucy Kennedy said: “Last year Virgin Media’s Drive-in Movies roadshow was such a huge success it’s was a no brainer to bring it back this Summer. I’m a big fan of both films so can’t wait to see them in this unique way…all guests need to do is bring their car and Virgin Media will provide the popcorn! I pity the cars beside mine as I don’t think I am going to be able to stop myself from singing along!!”
Clare Quinlan, Marketing Manager at Virgin Media said: “We’re delighted to be bringing back our pop-up cinema to towns across the country once again. This year it’s going to be bigger and better than ever with two fantastic movies available to view. Movie-goers will be able to watch fan favourite Mamma Mia and Oscar winning Bohemian Rhapsody on Europe’s largest mobile LED screen and have the sound broadcast directly to their car over FM Radio, all thanks to Virgin Media”.
“This is all in celebration of Project Lightning, the biggest private investment in digital infrastructure in Ireland and the UK in more than a decade. It means residents from towns such as Wexford, Wicklow, Dundalk and Ennis will now be able to avail of Ireland’s fastest broadband network and in-home Wi-Fi provider, as well as all the great entertainment that comes with it.
Note to Editors
Tickets are just €10 per car from www.virginmedia.ie/movies with proceeds being donated to the National Parents Council Primary to deliver additional Safer Internet Talks in Ennis, Wexford, Dundalk, Dungarvan and Dublin.
Ennis - Ennis Showgrounds 10th August
Dundalk - Marshes Shopping Centre 11th August
Wexford - Wexford Racecourse 17th August
Dungarvan - Davitt’s Quay, Carpark 18th August
Dublin - Leopardstown Racecourse 24th August
For all Virgin Media press enquiries please contact: Anna Maria Barry e: firstname.lastname@example.org l m: 086 2272072